Ruth Hayden is a nationally recognized
financial consultant, educator and author based out of St.
Paul, Minnesota. In 1982 she founded Ruth L. Hayden and Associates,
Inc., a consulting and educational company. As an educator,
she is known in the industry for her financial innovation
beginning in the early 1980s in establishing the relationship
between emotions and money. Today we know that as Behavioral
Finance.
She is the author
of four books. Your Money Life: The "Make-It-Work"
Workbook is her most recent book. This workbook
is a hands-on approach to learning about money. She
also published Start Where You Are: Retirement Planning
in a Changing World, a pragmatic and holistic guide to
planning the retirement you want. In 2003 it won the
MIPA book achievement award.
For 24 years, Hayden
has taught classes that challenge women to take charge of
their lives as knowledgeable, strong and focused women. Her
"Women and Money" course inspired the book entitled
How To Turn Your Money Life Around: The Money Book for
Women, which was nominated for the 1993 Minnesota Book
Award. In 2002, Hayden received the Award for Support and
Encouragement of Girls and Women by an Individual from the
Ann Bancroft Foundation.
Hayden also teaches
a popular series of classes called "Couples and Money"
which is the basis for her book, For Richer, Not Poorer:
The Money Book for Couples. The book and these classes
teach a workable partnership model of managing money.
She has been quoted in numerous national
publications, including Washington Post, Washington Times,
Money, Newsweek, Reader's Digest, Mademoiselle,
Working Woman, Money Sense, New York Newsday,
Ladies' Home Journal, Parents Magazine, Utne, Woman's
World, Time, Kiplinger's Personal Finance Magazine,
Wall Street Journal, Chicago Tribune,
Minneapolis Star and Tribune, Business Week, Forbes.com
and Bankrate.com. She is a 2006 winner of the Upsize
Lifeline Award–an acknowledgement of her work in developing
small businesses. She is a frequent guest and commentator
on Public Radio.
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