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How
To Be Your Own Financial Coach
When your sink is leaking, you call a plumber. When
your child has a fever, you call a doctor. When you need your
will revised, you call an attorney.
When you need help in the financial aspects of your
life, you call specific financial professionals. When you
need tax help, you call an accountant. For a disability policy,
it's an insurance agent. When you need investment advice you
call a financial advisor.
But who makes sure all your professionals are working
together in a plan that meets your needs and life goals? You.
You have the financial responsibility to oversee the completeness
of the plan.
And, who do you call to make sure the cash flow plan is working?
Or as we call it in the business—the B word—budget.
The budget is the base of the entire financial plan. If your
budget isn't working, you won't have the money to pay your
insurance policies, or your loan from the bank or your taxes
that you owe. If the budget isn't holding each month, all
the financial planning that you have done with your professionals
is being quietly eroded. There are professionals to
help you if you are truly in cash flow trouble. But for most,
there is no professional help for the day-to-day management
of your cash flow except yourself. Again, You. You are the
person in charge of daily cash flow management.
Call yourself a financial Coach. You, like all coaches, have
to make sure all team members and other coaches are playing
and coaching together. As the financial coach, you need to
make sure all your financial professionals are working together
for your life goals. To that end, you'll have to schedule
regular team meetings, rather than waiting to communicate
when something goes wrong.
You have to be able to envision and plan the basic structure
of the running of the team, itself. You have to be able to
maintain order and control within that structure. As the financial
coach, this structure is your budget. You will need to re-work
parts of the budget that look good in theory, but don't work
in reality.
Learning to be an effective coach will take two primary skills.
First, you will have to learn how to disengage from your own
emotions and be able to identify and strategize problems that
arise. For example, a friend of yours who is one of your financial
professionals, but isn't working within your personal goals
and with the rest of the team, may need to be let go from
your team—even if you feel disloyal. This is what a
good coach would do.
Secondly, talk to yourself in a way that encourages progress
rather than impedes it. Many of my clients have talked of
coaches who used ridicule — humiliation or blame—as
a way to motivate to a certain level of expectation. If you
want to be effective as your own coach, you'll want to practice
a different style of coaching—one that will work well
for a lifetime—not just a few minutes. If your
financial life isn't working and it seems overwhelming to
figure it out, and you just want to give up or blame someone
else. Stop! You are the coach. Say to yourself, "I need to
figure this out. I've done harder. I can do it." Sounds simple,
but it works.
Try it, Coach, and see.
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